Business Ethics Entreprenuership

A Brand’s Greatest Currency In a Pandemic: Empathy and Purpose

Although the term ‘unprecedented’ is now seemingly overused, there seems to be no better term to describe the sheer disruption that the COVID-19 pandemic has had on the world. Just take a look at the numbers. To date, there have been 360,298 global deaths, with over 5 million infections worldwide. Moreover, global economies, which showed […]